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Editorial standards

How we research, write, and update.

Every article on the Fairview blog is written, reviewed, and maintained against the standards below. We publish operator-grade content — the kind we'd want our own customers reading before a board meeting.

Who writes

Articles are written by the Fairview team. Everyone who writes or reviews content here has a named profile in our editorial team directory — currently Siddharth Gangal (Founder), Akshay VR (Head of Marketing) and Ritik Namdev (Growth Marketing Manager). We do not publish under personas, pen names or a generic house byline.

Research and sourcing

  • · Benchmarks are sourced from named public datasets (e.g., OpenView, Bessemer, ICONIQ, Pavilion) and cited on the page where they appear — never invented. Where we have not run primary research, we do not claim to have.
  • · When we cite a number, we link to or name the source.
  • · Where benchmarks vary by segment, we report the range, not a misleading single point.
  • · Frameworks must have been used in production at a real company before we publish them.

Review and fact-checking

Editorial review is carried out by Akshay VR, Head of Marketing, who is named on every article that carries a reviewer credit. Review means a check against the standards on this page — sourcing, accuracy of formulas, and consistency of product claims. It is not a claim of independent expert certification. Formulas are checked against worked examples before publishing. Tool comparisons are desk assessments: we score each product against a published rubric using its public documentation, pricing and integration catalogue, plus aggregate third-party review data. We do not claim hands-on testing we have not done.

Updates and corrections

We re-review articles on operating metrics, benchmarks, and pricing at least every 12 months — sooner if a category changes materially. Corrections are made in place with a visible "last reviewed" date.

Independence

We do not accept paid placements, sponsored posts, or affiliate revenue. Comparisons against other tools — including ones we'd love our prospects to switch from — are written based on capability, not marketing budget.

Contact

See a factual error? Have a benchmark we should consider? Email editorial@getfairview.com.