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Integration

Fairview + Meta Ads

Connect Meta Ads to Fairview and turn raw data into operating intelligence.

Category: MarketingAuth: OAuth 2.0 (Meta Business account)Setup: ~3 minutes
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Overview

Why connect Meta Ads to Fairview

Meta Ads holds critical operating data, but that data only becomes actionable when it is combined with the rest of your stack. Fairview pulls key metrics from Meta Ads, cross-references them with your other connected tools, and surfaces the insights that matter most to your business.

Instead of exporting CSVs, building pivot tables, or waiting for an analyst, the Meta Ads integration gives you real-time operating intelligence. You see margin shifts, pipeline changes, and revenue trends the moment they happen.

The integration syncs automatically on a rolling basis, so every dashboard, alert, and recommendation in Fairview reflects the latest Meta Ads data without any manual effort.

Data pulled

What Fairview pulls from Meta Ads

Spend by campaign and ad set

Reach

CPM

Link clicks

Conversions (with Meta Pixel)

What Fairview does

Intelligence from your data

01

Paid social spend included in margin calculation

02

Channel ROAS comparison (Meta vs. Google vs. organic)

03

True ROAS calculation using actual revenue data, not platform-reported conversions

Example insights

What you will see after connecting Meta Ads

Margin alert

Meta Ads spend exceeded threshold — review allocation before end of week

Revenue trend

New data from Meta Ads shows a 12% increase in conversion over the past 14 days

Anomaly detected

Unusual drop in Meta Ads activity compared to the trailing 30-day average

Action recommended

Based on Meta Ads data and pipeline health, consider reallocating budget to top-performing channel

Setup

Connect Meta Ads in three steps

01

Authenticate

Connect your Meta Ads account with OAuth 2.0 (Meta Business account).

02

Select data

Choose which Meta Ads data to sync with Fairview.

03

Start using

Fairview processes your data and surfaces insights within minutes.

Good to know

Limitations

  • Conversion data requires Meta Pixel installation on site
  • iOS 14+ attribution limitations apply across all Meta data

Setup walkthrough

Connect Meta Ads in three steps

01

Authenticate

Click Connect, sign in to Meta Ads, and authorize Fairview with read-only access. Takes under 60 seconds.

02

Configure

Choose which Meta Ads data sets to sync, set your refresh interval, and map fields to Fairview metrics.

03

Go live

Fairview begins processing your Meta Ads data immediately. Insights appear on your dashboard within minutes.

Pricing

Meta Ads integration is included in all plans

Connect Meta Ads on any Fairview plan. All plans include a 14-day free trial with no credit card required.

Starter

$149/mo

Growth

$349/mo

Scale

$699/mo

See full pricing details

Explore more

Related integrations

Google Ads Shopify Stripe

FAQ

Frequently asked questions

Fairview uses OAuth 2.0 with your Meta Business account. Authorization takes about 3 minutes and data begins syncing immediately.
iOS 14+ attribution limitations affect all Meta data — including data pulled into Fairview. Fairview mitigates this by matching ad spend to actual revenue in Shopify or Stripe, rather than relying on Meta's conversion reporting.
Yes. Fairview matches Meta Ads spend to actual revenue data — not Meta-reported conversions — to calculate true ROAS after COGS and variable costs.
Yes. Fairview shows channel-level ROAS comparison across all connected ad platforms so you can see which channels are truly profitable.
Meta Ads integration is available on Growth and Scale plans.

Ready to see your data clearly?

Stop reporting on last week.
Start acting on this week.

10 minutes to connect. No SQL. No engineering team. Your first dashboard is built automatically.

See your data in Fairview Start 14-day free trial

No credit card required · Cancel anytime · Setup in under 10 minutes