See blended margin — not five tabs of platform-reported numbers.
You're on D2C, marketplace, wholesale, and services. Each has different margin profiles, different cost structures, different attribution. Fairview blends them into one operating view.
Daily
blended refresh
5+
channel types supported
1
operating view, not five dashboards
From stack to decision in minutes, not months.
Step 01
Connect every revenue + cost source
Shopify, Stripe, marketplace feeds, ad platforms, QuickBooks/Xero.
Step 02
Channel mapping defined
Map revenue streams to channel types.
Step 03
Cost allocation by channel
COGS, fulfilment, ad spend, and overhead allocated appropriately.
Step 04
Blended view surfaces
One operating dashboard with blended margin + channel breakdown.
What this looks like in real operating life.
Example
Blended margin: 34%. Channel breakdown: D2C 42%, Marketplace 18%, Wholesale 28%, Services 58%.
Decision unlocked
Pricing, channel investment, and SKU distribution decisions aligned to real economics.
Time saved
Teams cut weekly reconciliation time by 4–6 hours after blended view is live.
Native integrations for this use case.
E-commerce
- Shopify
- WooCommerce (planned)
Revenue
- Stripe
Advertising
- Google Ads
- Meta Ads
- TikTok Ads (planned)
Accounting
- QuickBooks
- Xero
Fairview product pieces behind this use case.
FAQ
Specific to Cross-Channel Margin.
How does channel allocation work?
Revenue mapped to channels via order metadata, marketplace flags, or custom mapping. Cost allocated by channel ratio or manual rule.
Can I see channels individually + blended?
Yes — both views are live.
Does Fairview handle services + physical product + SaaS?
Yes — hybrid models are a first-class use case. See the Hybrid SaaS+Commerce industry page.
What's the setup time?
Under 15 minutes for most multi-channel setups.
What does it cost?
Starts at $149/mo. 14-day free trial, no credit card.
Other Fairview use cases.
Stop reporting. Start deciding.
10 minutes to connect. Cross-Channel Margin live by the end of the meeting.