Core Intelligence
Operating Dashboard
Real-time view of revenue, margin, and pipeline
Margin Intelligence
Know which channels and SKUs make money
Forecast Confidence Engine
Revenue forecasts you can actually trust
Advanced Analytics
Blended ROAS Dashboard
True return on ad spend across every channel
Cohort LTV Tracker
Lifetime value by acquisition cohort and channel
SKU Profitability
Profit and loss at the individual product level
More Features
Pipeline Health Monitor
Spot deal risks before they hit revenue
Weekly Operating Report
Auto-generated briefs for your Monday review
All 14 features
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Data Connection Layer
Connect HubSpot, Stripe, Shopify and 10+ tools in minutes. No code, no CSV uploads.
Learn moreCRM
HubSpot
Sync CRM deals, contacts, and pipeline data
Salesforce
Pull opportunities, accounts, and forecasts
Pipedrive
Connect deals and activity data
Finance & Commerce
Stripe
Revenue, subscriptions, and payment data
Shopify
Orders, products, and store analytics
QuickBooks
P&L, expenses, and accounting data
Marketing
Google Ads
Campaign spend, clicks, and conversions
Meta Ads
Facebook and Instagram ad performance
All 14 integrations
5-minute setup
Connect your first data source
OAuth login, select metrics, and start seeing unified data. No CSV uploads or developer time.
See all integrationsIndustries
eCommerce
Unified margins, ROAS, and LTV for online stores
D2C Brands
True contribution margin across every channel
B2B SaaS
Pipeline-to-revenue visibility for operators
Use Cases
Find Profit Leaks
Spot hidden costs eating your margins
Weekly Operating Review
Run your Monday review in 15 minutes
Replace Manual Reporting
Eliminate 4-6 hours of spreadsheet work
More
True ROAS
Blended return on ad spend across all channels
Revenue Forecast
Data-backed forecasts your board trusts
All industries & use cases
Popular use case
Find Profit Leaks
Most operators discover 8-15% of revenue leaking through hidden costs within the first week.
See how it worksLearn
Blog
Operating insights for founders and COOs
Glossary
Key terms in operating intelligence
What is Operating Intelligence?
The category explained in plain English
Use Cases
Weekly Operating Review
Run your Monday review in 15 minutes
Replace Manual Reporting
Eliminate 4-6 hours of spreadsheet work
Margin Visibility
Know which channels and SKUs make money
New on the blog
How to run a Weekly Operating Review without 3 hours of prep
The exact process operators use to arrive briefed — without touching a spreadsheet.
Read the postOverview
Manual reporting is the single largest time sink for operations teams. Every week, data is exported from CRM, e-commerce, accounting, and ad platforms, copied into spreadsheets, reconciled, and formatted for leadership review. The report is stale before the meeting starts, and the process repeats the following Monday.
Your team spends hours each week pulling data from multiple tools, copying it into spreadsheets, and formatting reports. The data is stale by the time the report is finished.
The problem
Your team spends hours each week pulling data from multiple tools, copying it into spreadsheets, and formatting reports. The data is stale by the time the report is finished.
What operators do today
Manual data pulls from HubSpot, Shopify, Google Ads, and QuickBooks every Monday morning
Spreadsheet models maintained by a single person who becomes an organizational bottleneck
Slide decks assembled by hand with screenshots from five different tool dashboards
Version control problems where two team members pull different numbers for the same metric
Results you can expect
5 hrs
of weekly manual report assembly reduced to 15 minutes of review
1 source
of truth replaces five disconnected dashboards and spreadsheets
<1 hr
from first integration connected to first automated operating view
Features used
What operators say
"Our ops analyst spent 20% of her time building reports nobody trusted because the numbers were always slightly different from what the tools showed. Fairview eliminated the discrepancy. She now spends that time on analysis that actually moves the business."
Anna Kowalski
Head of Operations, Threadline Apparel (D2C fashion, 45 employees)
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