Core Intelligence
Operating Dashboard
Real-time view of revenue, margin, and pipeline
Margin Intelligence
Know which channels and SKUs make money
Forecast Confidence Engine
Revenue forecasts you can actually trust
Advanced Analytics
Blended ROAS Dashboard
True return on ad spend across every channel
Cohort LTV Tracker
Lifetime value by acquisition cohort and channel
SKU Profitability
Profit and loss at the individual product level
More Features
Pipeline Health Monitor
Spot deal risks before they hit revenue
Weekly Operating Report
Auto-generated briefs for your Monday review
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Data Connection Layer
Connect HubSpot, Stripe, Shopify and 10+ tools in minutes. No code, no CSV uploads.
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HubSpot
Sync CRM deals, contacts, and pipeline data
Salesforce
Pull opportunities, accounts, and forecasts
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Connect deals and activity data
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Revenue, subscriptions, and payment data
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Orders, products, and store analytics
QuickBooks
P&L, expenses, and accounting data
Marketing
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Campaign spend, clicks, and conversions
Meta Ads
Facebook and Instagram ad performance
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eCommerce
Unified margins, ROAS, and LTV for online stores
D2C Brands
True contribution margin across every channel
B2B SaaS
Pipeline-to-revenue visibility for operators
Use Cases
Find Profit Leaks
Spot hidden costs eating your margins
Weekly Operating Review
Run your Monday review in 15 minutes
Replace Manual Reporting
Eliminate 4-6 hours of spreadsheet work
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True ROAS
Blended return on ad spend across all channels
Revenue Forecast
Data-backed forecasts your board trusts
All industries & use cases
Popular use case
Find Profit Leaks
Most operators discover 8-15% of revenue leaking through hidden costs within the first week.
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Key terms in operating intelligence
What is Operating Intelligence?
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Use Cases
Weekly Operating Review
Run your Monday review in 15 minutes
Replace Manual Reporting
Eliminate 4-6 hours of spreadsheet work
Margin Visibility
Know which channels and SKUs make money
New on the blog
How to run a Weekly Operating Review without 3 hours of prep
The exact process operators use to arrive briefed — without touching a spreadsheet.
Read the postIndustry
Margin by channel and SKU — across every marketplace.
Overview
Margin by channel and SKU — across every marketplace. Marketplace sellers operate on thin margins that vary by platform, product, and fulfillment method. Fees, shipping costs, and return rates differ across every channel, but most sellers track profitability in aggregate — if they track it at all. The result is scaling products and channels that look busy but lose money.
Marketplace Sellers operators face a specific version of a universal problem: the data they need to make decisions lives in multiple disconnected tools. Revenue in one place, costs in another, pipeline in a third. By the time the numbers are assembled, the window for action has closed.
Fairview connects the tools Marketplace Sellers teams already use and surfaces the operating metrics that drive decisions — margin by channel, pipeline risk, forecast confidence, and specific next-best actions.
The problem
The cost of the status quo
20-30%
of top-selling products unprofitable after marketplace fees, shipping, and returns
2-4 wks
lag between manual spreadsheet updates and actual marketplace performance
15%+
margin erosion from return rates that go unmonitored at the product level
How Fairview helps
How it works
Link Shopify (as order management hub), Stripe, and QuickBooks or Xero. Fairview reads product, order, and cost data across your channels.
SKU Profitability shows margin per product after fees, shipping, and variable costs. Contribution Margin Tracker breaks it down by channel.
Operating Dashboard surfaces anomalies — margin drops, return rate spikes, cost increases. Automated Weekly Report replaces manual assembly.
Integrations
What operators say
"Our best-selling product on Amazon had a 40% return rate we never tracked at the SKU level. Fairview showed us it was our least profitable item. We fixed the listing and cut returns by half."
Priya Anand
Co-founder, Nomad Trail Co. (multi-marketplace outdoor gear seller)
Pricing
Starts at $149/mo. 14-day free trial, no credit card required.
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Get started
Connect your Marketplace Sellers tools in under 10 minutes. See your operating view by Monday.
FAQ
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10 minutes to connect. No SQL. No engineering team. Your first dashboard is built automatically.
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