Core Intelligence
Operating Dashboard
Real-time view of revenue, margin, and pipeline
Margin Intelligence
Know which channels and SKUs make money
Forecast Confidence Engine
Revenue forecasts you can actually trust
Advanced Analytics
Blended ROAS Dashboard
True return on ad spend across every channel
Cohort LTV Tracker
Lifetime value by acquisition cohort and channel
SKU Profitability
Profit and loss at the individual product level
More Features
Pipeline Health Monitor
Spot deal risks before they hit revenue
Weekly Operating Report
Auto-generated briefs for your Monday review
All 14 features
Featured
Data Connection Layer
Connect HubSpot, Stripe, Shopify and 10+ tools in minutes. No code, no CSV uploads.
Learn moreCRM
HubSpot
Sync CRM deals, contacts, and pipeline data
Salesforce
Pull opportunities, accounts, and forecasts
Pipedrive
Connect deals and activity data
Finance & Commerce
Stripe
Revenue, subscriptions, and payment data
Shopify
Orders, products, and store analytics
QuickBooks
P&L, expenses, and accounting data
Marketing
Google Ads
Campaign spend, clicks, and conversions
Meta Ads
Facebook and Instagram ad performance
All 14 integrations
5-minute setup
Connect your first data source
OAuth login, select metrics, and start seeing unified data. No CSV uploads or developer time.
See all integrationsIndustries
eCommerce
Unified margins, ROAS, and LTV for online stores
D2C Brands
True contribution margin across every channel
B2B SaaS
Pipeline-to-revenue visibility for operators
Use Cases
Find Profit Leaks
Spot hidden costs eating your margins
Weekly Operating Review
Run your Monday review in 15 minutes
Replace Manual Reporting
Eliminate 4-6 hours of spreadsheet work
More
True ROAS
Blended return on ad spend across all channels
Revenue Forecast
Data-backed forecasts your board trusts
All industries & use cases
Popular use case
Find Profit Leaks
Most operators discover 8-15% of revenue leaking through hidden costs within the first week.
See how it worksLearn
Blog
Operating insights for founders and COOs
Glossary
Key terms in operating intelligence
What is Operating Intelligence?
The category explained in plain English
Use Cases
Weekly Operating Review
Run your Monday review in 15 minutes
Replace Manual Reporting
Eliminate 4-6 hours of spreadsheet work
Margin Visibility
Know which channels and SKUs make money
New on the blog
How to run a Weekly Operating Review without 3 hours of prep
The exact process operators use to arrive briefed — without touching a spreadsheet.
Read the postGlossary
Definition
The process of cleaning and standardizing data from multiple sources so it can be compared and analyzed together. For operating intelligence, normalization includes matching deals in a CRM to revenue in a payment processor, deduplicating records, and mapping inconsistent field names across systems.
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